|
Erlangen AG and WEHDZ will
open up sales channels at home and abroad with the IDS unit
(international Development and Sales unit)
Shaping international sales
strategies is the main aim of the IDS unit. The unit is a competent
full service offered by the Erlangen AG and WEHDZ to implement sales
strategies at home and/or abroad.
The IDS unit comprises reliable operators in
various high-tech branches, who use their knowhow and their networks to
develop new business opportunities for companies which maybe interested.
Speed-to-the-market has top priority here. The
range of services is available to Chinese companies who wish to enter
e.g. German or European markets and e.g. to German or European
entrepreneurs who wish to open up the Chinese market with marketable
product developments.
The range of services offered by the IDS unit
comprises components of inbound and outbound business.
Outbound business services:
A rough assessment of products and
their
development status and also an analysis of marketing
potential
(national potential and production potential).
Drawing up possibilities and marketing proposals
with
network partners.
Initiating business with possible sales partners.
Supervising the development of business.
Inbound business services:
Bridgehead functions (first office, developing
contacts).
Market analysis and marketing research
(competence
partner in the respective branches)
Registration and certification of pharmaceutical,
diagnostic, medical-technology and medical products
Sales and marketing consulting services
(competence partner on the individual markets)
High-speed sales organization (hired field
service, training, logistics and sales partners)
Establishing production, e.g. assembly on the
spot, service logistics and CRM centre
Patent rights and trademark protection
(Intellectual property rights)
Recruiting
Interim managment and human resources
development
Intercultural trainings
Here you can see the embedding of the IDS
in various corporate development stages

|